VIKRAMA INDUSTRIES

Saurabh Kumar

Execution and Operations

Saurabh Kumar handles execution and operations at Vikrama Industries. His articles cover the ordering system: how a spec becomes a quote, why every order gets a sample first, and how the process removes the phone tag that runs most of the packaging trade.

D2C

What Is a Die-Cut Tray? Uses, Board and When to Use One

A die-cut tray is corrugated cut to your product's shape. See what a tray does, how it compares to an RSC box and a mailer, and when it is the cheaper call.

25 September 2026 · 6 min
Ordering

Rigid Boxes vs Corrugated: Which to Order (and When)

A straight guide for D2C founders choosing between a rigid gift box and corrugated packaging. Compare cost, protection, lead time and fit before you order.

27 August 2026 · 6 min
D2C

Shipping Shoes: Boxes for Footwear D2C Brands

How footwear D2C brands ship sneakers, formal shoes and sandals: the two-box reality, sizing the outer, 3-ply vs 5-ply, and returns-friendly mailers that cut damage.

27 August 2026 · 6 min
D2C

Mailer or Shipping Box: Which Fits Your Product?

A plain decision guide for D2C brands choosing between a mailer box and an RSC shipping box. Compare strength, unboxing, cost, protection and product fit.

22 July 2026 · 5 min
Ordering

How to Choose a Box Supplier: A 10-Point Check

A practical 10-point checklist for D2C brands vetting a corrugated box supplier. See what good looks like versus the red flags across samples and quotes.

22 July 2026 · 6 min
Ordering

Why We Never Run Production Without a Sample

The case for approving a physical sample before any box production run. What a sample proves on size, board, print and fit, and how the VI sample step works.

22 July 2026 · 5 min
Ordering

Reordering Boxes Without the Chaos

How a D2C brand reorders the same boxes without re-briefing a supplier. Saved specs, matching the last run, reorder triggers off stock, a lead-time buffer.

22 July 2026 · 6 min
D2C

Packaging Ops for a Scaling D2C Brand

How packaging ops change as a D2C brand grows and adds SKUs. Standardise on a few box sizes, group SKUs onto shared boxes, keep dispatch fast, add sizes late.

22 July 2026 · 6 min
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